Improve What Matters
Maybe the kitchen needs updating. Maybe it only needs lighting, hardware, paint, and better presentation. The answer depends on the home, the neighborhood, and the likely buyer.
314-WINDOWS
Full-Service Representation. Premium Marketing. 1% Listing Fee.
BOB STRAIT
Real Estate, Done Smarter.
Your home is one of your largest investments. Bob Strait combines St. Louis real estate experience, premium property marketing, and straightforward representation while helping sellers keep more of the equity they have built.
Equity Calculator
Keep More of Your Equity.
Compare Bob's 1% listing-side fee with a hypothetical 3% listing-side fee and see what the difference could mean at your home's value.
This is a listing-side fee comparison only. Buyer-agent or buyer-broker compensation, closing costs, concessions, taxes, title charges, and other transaction expenses may be separate and/or negotiable. Commissions are negotiable and are not set by law.
Comparison listing fee at 3%$25,500
Bob's 1% listing fee$8,500
Potential difference$17,000
That is your equity. Keep more of it.
The Obvious Question
1% Does Not Mean 1% Service.
A smarter commission model should not require compromising the quality of your representation.
Professional photography
Property video
Drone photography when appropriate
MLS exposure
Major real estate website distribution
Targeted digital marketing
Social media marketing
Property presentation strategy
Showing coordination
Offer strategy
Contract negotiation
Inspection guidance
Closing coordination
Direct access to Bob
Full service. Seriously better economics.
Premium Property Marketing
Every Home Deserves Exceptional Marketing.
Whether a home is $350,000 or $3.5 million, presentation matters. Bob builds the marketing around the property, not a generic template.
Marketing matched to the property.
Bob StraitRealtor + Home Advisor
The Strait Advantage
Before You List, Know What Is Actually Worth Improving.
Most Realtors can tell you what your home might sell for. Bob can also help you think through what could make it more marketable because he understands the transaction and the property.
Skip What Does Not
Some upgrades feel productive but do not make sense before selling. Bob can help you avoid spending money just because a project sounds good.
Position the Property
A home is not just square footage. Layout, condition, curb appeal, buyer concerns, and the story of the property all affect how it should go to market.
Experience You Cannot Discount
Bob Strait
$100M+ in Real Estate ExperienceBob has spent decades helping people buy, sell, improve, and understand homes throughout the St. Louis area. Real estate marketing has changed dramatically. Technology now makes it possible to market properties more efficiently and reach buyers in ways that did not exist under the old brokerage model.
Bob believes sellers should benefit from those efficiencies. Better technology. Better marketing. Smarter economics.
A Smarter Real Estate Model
Premium Representation Without the Premium Commission.
Why pay more simply because your home is worth more?
ServiceTraditional ModelBob Strait
MLS listingIncludedIncluded
Professional photographyOften includedIncluded in the property plan
Digital marketingVaries by agentProperty-specific marketing plan
Social media marketingVaries by agentPlanned exposure beyond MLS
NegotiationIncludedDirect representation by Bob
Contract managementIncludedIncluded
Home improvement perspectiveUsually limitedReal estate plus property expertise
Listing-side feeExample: 3%1%
The 3% figure is a hypothetical listing-side comparison point, not a standard or fixed commission. All commissions are negotiable. Bob's 1% listing fee does not necessarily include buyer-side compensation or other selling costs.
Presented To Be Remembered
Great real estate marketing does not simply document a property. It creates desire.
Social Proof
Reputation Is Earned One Transaction at a Time.
"Bob helped us navigate the market and find the right home for us. We had some unexpected obstacles and he was there every step of the way - a true advocate for our family."
Emily R.Home Buyer
"His dedication to his clients truly sets him apart. He suggested an asking price more in line with what we expected compared to other realtors we spoke with."
Terry E.Home Seller
"Bob was great and easy to work with. Always returned calls, texts, and emails promptly. This is the second time we've used him and we definitely would again."
Angela D.Repeat Client
"We had an amazing experience selling our home with Bob. From the first inquiry he was prompt, professional, and made it a fast, easy transaction from start to finish."
Ashley W.Home Seller
Thinking About Selling?
Start With What Your Home May Be Worth and What You Could Keep.
The first conversation should make the decision clearer: estimated value, property condition, likely buyer objections, marketing strategy, listing-side fee, and what improvements may or may not make sense before launch.
Buying?
Bob Can Help There, Too.
Existing homes, new construction, relocation, and investment properties still matter. This page leads with sellers because the 1% listing fee is the offer, but buyers can still get serious representation from Bob.
Get My Home Value
You Built the Equity. Keep More of It.
Premium real estate representation, property marketing, and experienced negotiation without automatically giving away a larger percentage simply because your home is worth more.
3636 S Geyer Rd, Suite 100, Saint Louis, MO 63127